Publish your shop
Put a page live, choose your homepage, and take a page down.
Editing a page only ever changes its draft. Publishing makes the draft the live version buyers see. Your shop is live once its homepage is published.
Publish a page
- Open the page from Pages.
- Choose Publish, then Publish again to confirm.
The draft becomes the live version on your storefront straight away. Every earlier version stays in the page's history. The page's row on Pages now has a link that opens it on your storefront.
Keep editing after that and the row shows Unpublished changes until you publish again.
Why Publish is off
- Publishing opens after verification. While your business verification is not approved, no page can go live. The banner at the top of the console takes you to it. See Verification.
- Before you publish. A page made from a template still has a button pointing at the template's example product, or a link with no address. The list under this heading names each block; open it and point it somewhere real.
- Fill in the highlighted block to save. A block is missing something it needs, so the draft cannot be saved or published.
Your homepage
The homepage is the page buyers see when they open your store's address. Every
store starts with /home as its homepage.
While the homepage is not published, the console says so:
- The sidebar shows Not live next to Store.
- Pages shows Your homepage isn't live, with Open and publish to take you straight to it.
- View shop warns you before it opens the shop, because buyers who open your store's address get Page not found. Product pages still open.
Publish the homepage and the badge turns to Live.
Choose another homepage
Only a published page can be the homepage.
- On Pages, find the published page you want.
- Choose the house icon on its row (Set as homepage).
- Confirm with Set as homepage.
Buyers who open your store's address now see this page. Its own address still works too.
The homepage stays published: you cannot unpublish or delete it. To take it down, make another page the homepage first.
Unpublish a page
- Open the page.
- In the more actions menu, choose Unpublish, then confirm.
Buyers get Page not found for it until you publish again. Nothing is deleted.

